TD Wealth - WebBroker NextGen
Conceptual Sketches of TD's Direct Investing (DI) platform
Objectives:
To improve the customer experience by creating a new UI layer - redesigning the products' key features;
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optimizing platform for mobile OSs
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creating new client segmentation
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adding widgets based on client types
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introducing message center access
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new performance reporting layouts
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updated learning centre content
TD Wealth + TD Canada Trust
Direct Investing (DI) Products Online Account Opening
Cross channel DI accounts opening - updates.
Objectives:
Creating a new viable workflows (adhering to a current online-account-opening platform processes), to enable online acconts opening for Direct Investing products; registedred and non registered.
TD Canada Trust -
Checking Accounts Redesign
Objectives:
Make it convenient for customers to choose the right TD account.
Design Directions:
The flow should be simple, fast, easy, helpful, transparent, and convenient.
eCommerce
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COMPANY
Clorox
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TASK
Competitive analysis, user flows, content strategy, wireframe
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PROBLEM
Lack of e-commerce capabilities on current experience on Clorox.com
SOLUTION
Integration of an online purchasing system; including adding a "Buy Now" button on multiple touch-points and a new promotion concept
